1. What is a Deep Link?

A deep link is a special type of link that takes users directly to a specific screen, section, or feature inside an app instead of the homepage.

Examples:

• A link that opens a specific product page in a shopping app.
• A link that directly starts a chat with a specific contact in a messenger.
• A link that opens a news article instead of the app’s home screen.

2. Types of Deep Links

• Classic Deep Links – only work if the app is already installed.
• Universal Links (iOS) – open the app if installed, or redirect to a website if not.
• App Links (Android) – similar to Universal Links but for Android.
• Deferred Deep Links – work even if the app was not installed at first (used in marketing campaigns).

3. How to Create a Deep Link?

1. Creating a Classic Deep Link for a Mobile App

1. Define a URI scheme for your app (e.g., myapp://product/123).
2. Configure the app to handle such links.

Example for Android (Kotlin):

2. Setting Up Universal Links (iOS) and App Links (Android)

1. Configure apple-app-site-association (AASA) for iOS.
2. Enable Android App Links in AndroidManifest.xml.
3. Link your domain to the app using Digital Asset Links (JSON file).

3. Using Services to Generate Deep Links

If you need a quick way to create deep links without coding, use these platforms:

• Branch.io
• Firebase Dynamic Links
• Appsflyer

4. Where Are Deep Links Used?

• Marketing: quick access to promotional offers.
• Subscriptions: instant content access.
• Social Media: sharing content links inside an app.

Conclusion

Deep links enhance user experience by making navigation seamless and increasing engagement. If you need professional deep link setup for your app, the WEBadiko team can help you implement it quickly and efficiently!